The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company by Steve Blank

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Title: The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company

Author: Steve Blank

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Synopsis: Welcome to The Startup Owner's Manual, a near-encyclopedic manual that will teach you* How to incorporate the Business Model Canvas as the organizing principle for startup hypotheses* How to find Product-Market fit* How to Get, Keep and Grow customers